BOSTON, March 24 -- US consumers are struggling to distinguish among high-speed Internet options, according to The Yankee Group. "While interest in high-speed services is still growing, dial-up consumers remain highly price-sensitive. Only 17 percent of consumers say they are likely to subscribe to broadband at $45 per month," said the research and consulting firm, which has published a report, "2003 Technologically Advanced Family Survey Findings Highlight the Consumer Market's Competitive Challenges." "Seventy-one percent of Internet customers claim they would switch to broadband if it were...Read full article
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