THORNWOOD, N.Y., Nov. 5 -- Carl Zeiss has appointed James J. Kelly as the new president and CEO of its US holding company, Carl Zeiss Inc. Kelly has served as general counsel, vice president of marketing, and manager of the microscopy group at Carl Zeiss Inc. since 1997. In his new roles, he will oversee the company's US subsidiaries and divisions. Our customers turn to Carl Zeiss to meet stringent needs in optical and measurement precision, said Peter Grassmann, Carl Zeiss Germany's chairman of the board. Jim brings to the table the skills and dedication to continue this tradition into the next century and to strategically enhance our brand power and competitive edge in the US market.